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Welcome to Chasing Edens, where we pull back the curtain
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on the modern systems that are poisoning our health, doling
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our minds, and robbing our families of real wellness. I'm
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your host, Carolyn Thompson, and today we're talking about one
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of the most jaw dropping underreported stories of the last
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fifty years. How did the same people who addicted a
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generation to cigarettes end up engineering the food on your
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grocery store shelf. We're going to explore how big Tobacco,
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after years of lawsuits and losses, reinvented itself as big food.
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We're going to look at how companies like R. J.
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Reynolds and Philip Morris bought Nabisco, Craft and General Foods
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and brought with them their expertise in addiction, manipulation and
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corporate deceit. By the end of this episode, you'll see
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why oreos, lunchibles, and sugary cereals have more in common
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with Marlboro Reds than you ever thought possible. In the
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nineteen fifties and sixties, the tobacco industry was unstoppable. Cigarettes
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were glamorous, doctors endorsed them, kids grew up playing with candy,
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cigarettes and watching their parents puff away without a second thought.
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But behind the scenes, the executives knew the truth. Internal
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documents would later reveal that cigarettes were engineered for addiction.
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Nicotine levels were chemically manipulated, ammonia and other chemicals were
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added to increase brain absorption. By the nineteen eighties, lawsuits
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and whistleblowers were closing in the public tide turned big
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Tobacco needed to diversify and found so what did they do.
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They bought food companies. In nineteen eighty five, RJ. Reynolds,
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maker of camel cigarettes, acquired Nibisco for nearly five billion dollars.
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That's oreos, chips, ahoy rits, wheat thins, and nut butters.
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In parallel, Philip Morris, the maker of Marlboro, acquired general
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foods brands like Jello and Maxwell House and then craft
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Why Food Because tobacco companies realized that the same tools
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used to hook people on nicotine could be used to
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hook people on food, especially kids. When these tobacco giants
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took over our food companies, they didn't just buy cookie factories.
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They brought their labs, their chemists, their neuroscientists, and their psychologists,
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and they began a new price, making food addictive. The
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same way they manipulated nicotine levels to maximize cravings, they
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began manipulating the trifecta of flavor addiction salt, sugar, and fat.
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They researched something called the bliss point, the exact level
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of flavor stimulation that lights up your brain without triggering fullness.
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Foods were engineered to be hyper palatable, require zero chewing,
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avoid sasicity cues, create dopamine spikes without nutritional value. They
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didn't just make food, they made products that bypassed your
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natural hunger signals. Suddenly we had single serving snacks that
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people couldn't stop eating, low fat foods with extra sugar,
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colorful cereals that were sweeter than birthday cake, convenient, grab
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and go eye designed to be eaten quickly and often.
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This wasn't about nourishment. This was about repeat consumption, the
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same model as cigarettes. So what happened? The health of
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America plummeted. Childhood obesity tripled between nineteen eighty and two thousand,
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Type two diabetes became common among children, Attention disorders, metabolic dysfunction,
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autoimmune diseases skyrocketed, And while Americans got sick, Big food
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got rich. They began targeting children the same way they
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once targeted young smokers, cartoons on cereal boxes, toys and meals,
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school sponsorships, bright colors, and artificial flavors that lit up
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children's developing brains. They also spent millions lobbying against added sugar, labeling,
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bands on harmful additives, trans fat regulation, and soda taxes.
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And they continue to pump American shelves full of chemicals
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that are banned in places like Europe, Canada, and Japan.
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Let's talk comparisons and why American food is worse than
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the rest of the world. To be honest, In the UK,
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food dice like Red forty and Yellow six are restricted
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or banned. Fast food chains use fewer chemicals, sugar content
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is capped in many products, and by contrast, in the US,
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doritos contain artificial flavors, dyes MSG and b HT, mountain
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dew includes brominated vegetable oil, which is also a flame retardant.
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Skittles and m and ms use petroleum based dyes. Band overseas,
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same brands, same products, different recipes. Why because they can't
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sell talk food in those countries, But here in America,
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where the FDA is deeply compromised, they face almost no resistance.
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We've become the dumping ground for banned ingredients, and worse,
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many Americans don't even know. Thankfully, some people are fighting back.
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Donnie Harry calls herself the food Babe. She has a
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strong social media presence on Instagram, Facebook, and Twitter were
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also known as X these days. The Food Babe pressured
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craft to remove artificial dice from mac and cheese, helped
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Subway remove a dough chemical also used in yoga mats,
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built a massive movement demanding cleaner ingredients. Good for her,
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Good job. RFK Junior, though best known for medical freedom,
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he has long criticized corporate cap of food, pharma and
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environmental regulation. He supports transparency and independent testing for food ingredients.
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We also have another MAHA movement called Mothers Against Hidden Additives.
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It's a grassroots group of moms, nutritionists, and activists. They're
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fighting to ban additives like titanium dioxide, pro pill, parabin
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and BVO from US foods. They're advocating for school lunch
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reform and better labeling laws. So what's the takeaway The
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companies that once gave you. Cancer causing cigarettes are now
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feeding your family chemical laden cookies and convenience meals, and
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they're doing it with the full permission of your government.
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But you're not powerless. Start reading ingredients, stop buying food
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made by companies that treat you like a laborat support
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ethical brands, cook at home, Educate your children, speak up
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at your local school board and city council. Most of all,
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share this story, because the greatest weapon Big Tobacco used
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wasn't nicotine. It was silence. Thanks for listening to Chasing Eden.
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I'm your host, Carolyn Thompson. And keep questioning, keep resisting,
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and above all, keep chasing Eden.